Nike，the world famous sports brand on July 22, 2009 announced a new policy in order to ensure the air max shoes do not involve the forest destruction and which has led to the problem of global warming in use of leather. in June Green Peace Union reported the "slaughtered amazon "brings together the survey results of three years, from the beef and leather and other products output from pasture land involved to disforestation in depths of the amazon rain forest, to encroachment on native inhabitants lands and slave labor, have been traced back to some top brands such as Nike and problems on supply chain. In the promotion of green peace, Nike established a new policy, ask leather supplier to do a written guarantee: leather provided for Nike products will not come from cattle raisd in the amazon rainforest.
"We welcome Nike Air Max 2010 played a leading role in stop deforestation in the amazon. " said Lisa Finaldi, the green peace spokesman, " amazon rainforest was destroyed that make Brazil became the world's fourth largest countries emitter of greenhouse gases. The other shoe industry company should also like Nike Air Max 180 and take measures to protect as amazon. The company should be responsible for the problem caused by themself and working with Brazil people and government, so we will see a real and effective scheme against global warming. Cowhide of slaughterhouse in amazon will be shipped to the southern Brazil's processing plant, leather was in further processing before exporting. Green peace call for greater transparency in this support chain, and make cows product from amazon deforestation do not through the above way provide to Nike, eventually become the daily products. Nike promise to ask the supplier to realize full traceability and transparency before 2010, it made an important step, the industry change by in to the outward. Nike Air Max 87 commitment also includes review those supplier's contract involved were found slave labor, damage or other protection area Indian territory. Recently, the global sports leaders Nike, promised rule out toxic chemicals released in his supply chain, becomes the latest brand to obtain environmental group greenpeace appreciation. The united states Nike committed that before 2020, it completely ruled out the toxic substances released in supply chain and in the product life cycle, 5 weeks before this promise published, green peace union points out that the company and other clothing brand supplier discharge industrial waste water in mainland china rivers.
Green peace organization says Nike agreed to ensure completely transparent of work the supply factory emission chemical, the company committed to use their influence, knowledge and experience to eliminate harmful chemicals widely in the garment industry, and published implementation plans in eight weeks toxic waste water sports coordinator of Green peace organization said, through ensuring purification wastewater treatment, Nike is to reveal its winners style, green peace organization will closely observe its implementation plan, know about whether nike air max white really do eliminating the discharge of harmful chemicals in supply chain. the group volunteers and local artists in Barcelona's camp nou send out "the water pollution is not fair competition" leaflets to the audience.
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